Betsson, one of the world’s leading online gambling companies, is set to launch its betting services in France. The news was announced by the company’s CEO, Pontus Lindwall, who stated that Betsson will be offering a range of sports betting products to customers in France.

The move marks a significant milestone for Betsson, as it is the first time the company has ventured into the French market. The company has previously operated in other European countries, such as Sweden, Finland, and Denmark, but this is the first time it has launched services in France.

Betsson’s entry into the French market is part of its strategy to expand its presence in Europe. The company has been steadily growing its presence in the region over the past few years and this move is a continuation of that trend.

Betsson’s decision to enter the French market is also a reflection of the increasing popularity of online gambling in Europe. According to a recent study, the European online gambling market is estimated to be worth over €20 billion and is expected to grow significantly over the next few years.

Betsson’s entry into the French market is also likely to benefit customers in France. The company’s betting services are known for their competitive odds and wide range of betting options, which should make them attractive to customers in France.

Overall, Betsson’s decision to launch its betting services in France is a positive move for both the company and customers in France. The move is likely to benefit both parties, as Betsson will be able to tap into a lucrative market and customers in France will have access to a range of competitive betting options.