The world of darts is about to get a major boost in the form of a sponsorship deal with BetMGM. The American sports betting and entertainment company has announced that it will be the official sponsor of the Premier League Darts for the 2024 season. This is a major move for the sport, as it will bring in more exposure and money for the players and the league.

BetMGM is no stranger to sports sponsorship, having already sponsored the NFL, NHL, MLB, and NBA. This new deal will make them the first ever sports betting company to sponsor a darts league. The Premier League Darts is one of the most popular darts leagues in the world, and this sponsorship will help to further promote the sport.

The partnership between BetMGM and the Premier League Darts will bring a number of benefits to both parties. BetMGM will be able to use the league as a platform to promote their brand and services, while the league will benefit from the increased exposure and financial support that BetMGM will bring. It is also expected that BetMGM will be able to provide a range of betting options for fans of the sport, which could help to further increase interest in the league.

The sponsorship deal between BetMGM and the Premier League Darts is a major step forward for the sport. It is hoped that this move will help to further increase the popularity of darts around the world, as well as providing more financial support for players and the league. With BetMGM’s backing, the 2024 season is sure to be one of the most exciting yet.